Story TLRS: Scaling Profitability with Costlocker

Story TLRS: Scaling Profitability with Costlocker

Keeping financial performance in check became crucial during rapid growth. Costlocker helped track project costs, team efficiency, and long-term profitability.

Keeping financial performance in check became crucial during rapid growth. Costlocker helped track project costs, team efficiency, and long-term profitability.

Representative

Piero Šesták

Co-Founder

Agency

Story TLRS is a full-service digital agency that has been helping brands grow since 2015. With a team of 30 specialists across five departments—development, social media, design, campaign management, and project management—the agency provides a dynamic mix of services. Their clients range from large corporations seeking an agile agency partner to startups looking for full-service product development and marketing.

Story TLRS is a full-service digital agency that has been helping brands grow since 2015. With a team of 30 specialists across five departments—development, social media, design, campaign management, and project management—the agency provides a dynamic mix of services. Their clients range from large corporations seeking an agile agency partner to startups looking for full-service product development and marketing.

Advice for Growing Agencies

"Don’t be afraid to take on bigger projects, take calculated risks, and invest in a strong team." — Piero Šesták, Co-Founder at Story TLRS

"Don’t be afraid to take on bigger projects, take calculated risks, and invest in a strong team." — Piero Šesták, Co-Founder at Story TLRS

Challenges Before Costlocker

Rapid growth brought complexity. As the agency expanded, it became harder to track project profitability and ensure that all billable work was accurately accounted for. The team needed:

  • A transparent system to monitor project financials and team performance.

  • A way to manage resource allocation without losing efficiency.

  • A tool that would integrate with their operations without adding unnecessary complexity.

Why Costlocker?

After evaluating tools like Harvest and 10000ft, Story TLRS chose Costlocker for its transparency and ease of use. The decision was based on:

  • Clear financial oversight – Costlocker provided detailed project profitability reports.

  • Resource allocation tracking – Ensuring team efforts matched planned project estimates.

  • Scalability – Supporting business growth without disrupting internal workflows.

"Costlocker shows data in the most transparent way while being the easiest to use at the same time." — Piero Šesták, Co-Founder at Story TLRS


How Costlocker Transformed Operations

Costlocker became a core tool for financial and project tracking, helping Story TLRS:

  • Ensure every billable hour is accounted for.

  • Improve resource planning and hiring decisions.

  • Conduct regular audits of tools and processes to maintain efficiency.

As a result, the agency uncovered gaps in invoicing and streamlined its operations to match its rapid expansion.

Key Insights Gained

With Costlocker, Story TLRS identified:

  • The need for structured team leader roles as they scaled beyond 20 employees.

  • Areas where projects required better tracking to maximize profitability.

  • The importance of a proactive hiring strategy to support growth.

Implementation Challenges and Solutions

Adopting Costlocker was straightforward, as the agency implemented it early in its growth. The leadership team ensured a smooth transition by:

  • Using Costlocker’s reports to demonstrate its value.

  • Training team leaders on resource tracking to optimize project execution.

  • Aligning financial tracking with business growth goals.

Current and Future Goals

With a 200% annual growth rate, Story TLRS is focused on:

  • Maintaining profitability while expanding services.

  • Strengthening resource management to match demand.

  • Developing proprietary products alongside client work.

Ready to Make Your Agency More Profitable?

Start your free 30-day trial and unlock insights that fuel long-term growth.

No Credit Card Required

Ready to Make Your Agency More Profitable?

Start your free 30-day trial and unlock insights that fuel long-term growth.

No Credit Card Required

Ready to Make Your Agency More Profitable?

Start your free 30-day trial and unlock insights that fuel long-term growth.

No Credit Card Required

Ready to Make Your Agency More Profitable?

Start your free 30-day trial and unlock insights that fuel long-term growth.

No Credit Card Required